Fractional AI Sales Operations

Your Sales Ops leader.
Embedded. AI-native.

Blue North's founder runs AI-native sales operations inside a national sales organization today — forecasting, automation, and leading a team through the AI era. We bring that same system into yours, as your embedded Sales Ops leader.

Senior Sales Ops leadership.
Without the full-time hire.

For mid-market companies that need senior Sales Ops but can't justify a full-time VP hire. You get 20 years of operator experience and an AI-native delivery engine — running in weeks, not the quarter it takes to recruit.

What We Do

Built for sales leaders.

Mid-market companies with 10–50 sales reps and no dedicated Sales Ops function. If your forecasting is broken, your comp is a spreadsheet, and your CRM is a mess — that's exactly who we build for.

The Forecast

Numbers leadership can't trust.

Pipeline by gut feel. Best-case slides every quarter. Finance and Sales arguing over the same number.

Forecasting and pipeline visibility
The Plan

Comp that drives the wrong behavior.

Plans built in spreadsheets. Disputes every payout cycle. Top performers leaving over math errors.

Sales compensation plan design
The System

A CRM the team has stopped trusting.

40% adoption. Reports built by hand every Monday. Data that contradicts itself across tools.

CRM adoption and data quality
Services

What we build.

Delivered inside the engagement — or as standalone projects that convert to it.

01Sales Operations BuildoutThe infrastructure most mid-market teams don't have — but need.
02Sales Forecasting & Pipeline VisibilityA number your leadership can actually trust.
03Sales Compensation DesignComp plans that motivate reps and hold up under scrutiny.
04Salesforce Implementation & AdoptionBuilt for how your team works — not how the manual says it should.
05AI Workflow Automation for Sales TeamsLess manual work. More time selling.
See all services →

Four apps. Running live.

Built by the operator who uses them every week. Each app runs inside the engagement — and on day one, we open them on your data.

LOOM — CRM Data Audit
TERRANE — Sales Territory Design
QUOTAL — Sales Compensation
PULSE — Pipeline Forecasting

Designed by the person who has to live with it.

We build repeatable infrastructure. Every engagement is designed to be owned by your team — not dependent on ours.

01

Current Operator

Running AI-native sales operations inside a national sales organization today — not advising on what worked a decade ago.

02

Senior Leadership, Fractional Cost

The judgment of a 20-year practitioner, part-time. No recruiting. No ramp. No full-time salary.

03

From CRM Row to Board Deck

Same hands clean the data and write the executive narrative. Nothing lost in translation.

04

Mid-Market Native

Built for $20M–$200M companies with 10–50 reps and no dedicated Sales Ops function.

Contact

Ready to run it?

Start with a conversation about what a Sales Ops engagement looks like for your organization.

Start a Conversation